A Brand Center to centralise templates and brand identity elements:

La Poste Group's Brand Center is the web platform that centralises the brand identity elements and templates of the Group's main brands. As a central access point, it provides control over the distribution of the various identity systems. This concept, adopted by La Poste Group, has enabled it to adopt a 'User-centric' approach by facilitating collaboration and the sharing of resources. La Poste Group has chosen Netisse to redesign its Brand Center and manage its structure, features and content.

A brand center meeting every need! !

NETISSE has brought all its expertise to bear in redesigning the Brand Center to meet the objectives of La Poste Group and the needs of its users through optimised and clear navigation. The new version of La Poste Group's Brand Center is available in a consumer version and a network version.

CONSUMER (GENERAL PUBLIC) VERSION

Aimed at external users, this general public version of the platform allows users to find out more about the different brands and to download their logos for press communications. Video tutorials have been created to explain some of the Brand Center's key features.

NETWORK VERSION

Designed for internal users and external users with accreditation, this version of the platform offers all of La Poste Group's brand templates and graphic codes for download. It also includes 'best practices', 'favourites', an e-commerce-style shopping basket and an e-mail document-sharing functionl.

TESTIMONIAL FROM THE GROUP!

We chose to migrate the site from Drupal 8 to Symfony because of its many advantages: :

Reliability, robustness, security and ease of access.

Employees of La Poste Group and its subsidiaries can access all the Brand Center's resources without having to create an account first thanks to the SSO login..

TESTIMONIAL FROM THE GROUP!

Working with Netisse means that we benefit from solid technical expertise, sound advice and feedback that is relevant to our needs. Netisse knows how to respect constraints (schedule, budget, expectations), but also how to be adaptable and creative in finding the right solutions. The Netisse teams are highly responsive to our needs and we enjoy a really good working relationship with them !

BEYOND THE FRAME

After this successful implementation, Netisse is looking after the maintenance and management of the platform to enable La Poste Group to develop it flexibly throughout its operational life.